The MAHF was founded in 1996 by the then leading healthcare ad agencies to preserve the history of the medical advertising industry and honor those who founded and built it. The primary activity, which continues today, is our Annual Awards Dinner, where inductees were honored.
As the organization expanded, so did its mission. In 2012, we added the Future Famer Award. These are young executives designated by our members that are destined to make an impact on the industry.
We have also added several awards to recognize creative and innovative excellence.
Learn more about our Future Famer Award »