MAHF’s Diversity, Equity & Inclusion Program
In 2021, the MAHF updated its mission statement to address diversity, equity and inclusion issues in our industry. The MAHF mission statement now includes this line:
To enhance awareness and support the value of diversity, equity and inclusion throughout our industry — and in the work we create for our clients — through purposeful actions regarding diversity and inclusion in our staff and our workplace.
Twenty members, including world-leading agencies and influential industry publishers have approved the new mission statement and signaled their intent to adhere to the newly added purpose.
A series of programs have been proposed to activate this initiative, and now are under consideration for our membership and beyond.
The first such program is a series of podcasts in partnership with MM+M. Each podcast will feature two MAHF members discussion facets of this important topic:
- The “why” behind a diversity strategy
Gena Pemberton and Drucilla Brown, of Omnicom Health Group and Concentric Health Experience, respectively, join Marc Iskowitz to discuss how MAHF member agencies are progressing toward diversity, equity and inclusion. Listen now.
- Embracing uncomfortable conversations to promote diversity
JUICE Pharma’s Forrest King and Harrison and Star’s Mario Muredda and Paulette Robinson join Marc Iskowitz for the second of a four-part series. Listen now.
- Recruiting diverse talent
Fingerpaint’s Krystal Gomola and closerlook’s Jasmine Anthony discuss their agencies’ efforts to broaden and diversify the pipeline of healthcare marketing talent. Listen now.
- Creating and selling work that reflects our diverse world